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  • Email Layout Tips for Maximum Engagement
    You spent hours on your email layout and it payed off! Engagement is through the roof!But after a few months it started to decrease. 😱 Let me assure you, you're not alone and this is more common than you think.When we tend to get too familiar with a specific design it doesn't spark the same inter...
  • 13 Tips to Master the Preference Center
    You already went through of the general idea of our Preference Center. You're feeling inspired and want to get down to business! But this is brand new, you don't want to mess anything up and want to know more. Then this guide is for you!First things first, you can find the Preference Center under...
  • Beyond the Unsubscribe Button: Why Preference Center Matter
    Do you want to increase the relevance of your communication? Do you want to reduce your unsubscribes? To create specific lists that subscribers can sign up to?  Then it is your lucky day.🍀 Our Preference Center does that... And more! You can find the Preference Center in the Tools section and the...
  • The end of NoReply emails
    So you sent out a newsletter and you left the Reply to field empty or wrote ''NoReply''. You're not alone, this is very common but unfortunately, we are here to tell you that there are a handful of good reasons not to do this.   Let's look at the main ones: 🙈 Not GDPR compliant.  🙉 Negative impac...
  • Don't Miss Any Email Details with the Audit Tool
    Are you scared to press the Send button when the time comes to send an email? Do you feel the need to review the email multiple times, fearful you may have overlooked something? Don't worry anymore, our Audit Tool is here to help!   Our Audit Tool is designed to ensure that all emails are accurat...
  • Give Your Emails a Boost with AI Technology
    🤖 Artificial intelligence (AI) has revolutionised the way we communicate through email. By leveraging AI technology, you can now easily make your emails more effective and engaging. The possibilities are endless! Which is great, but where to start? 😵‍💫 We have added a few AI tools on our email bu...
  • How to Add Opt-ins and Opt-outs Fast
    Do you have new Opt-ins and Opt-outs that you need to get into your mailing list? No power tools required, our Opt-in tool is what you need!    When we first start using new tools it can be tricky, but they sure help get the job done a lot faster.    Here's how to use our Opt-in tool:   1. Start...
  • How to Personalize an Email with Merge Tags
    Merge tags are very important when it comes to email engagement. One way to engage more with your audience, once you have segmented it, is also personalise the email. Do you want to give your emails that nice touch of having a message designed just for the person that received it? Then Merge Tags...
  • How to Save Time with Saved Segments
    In order for you to know your data, you need to make the habit of checking it regularly. This is an important task, but very time-consuming: Imagine you want to know your VIP clients that are locals: You go to your instance, select the VIP, and the distances of 10km and 20km. Then next week you r...
  • How to Use Conditional Blocks to Email Different Targets
    You are building your email and it's getting perfect! You're halfway through and realise it would be a great personalisation to have that one image or piece of text showing to women only and another to men only... You can either turn a blind eye and send your two images and text to both men and w...
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  • Creating Your First Template
    To be able to quickly set up email campaigns, it is a great idea to set up all the possible template types that you will have. In Activity Stream your templates are called Campaign Types.   You can create a new type on the Campaign Setup page. To create a type, add its title and press 'Save...
  • Designing, Blocks, Fonts and Colors
    We will not focus on the basic functions of how to build your email, but rather on what differentiates us from for example Mailchimp or Force24.   Time to design your email 💌   Like many other email builders, ours is based on drag-and-drop functionality, where you add the relevant sections int...
  • Mobile View and Hiding Components
    When you sent a campaign, you want to make sure to have it displayed the best way possible on the different devices. Sometimes what looks nice on Desktop, could appear scattered if visualised on Mobile. In order to prevent it, Activity Stream has the option to hide blocks on desktop or mobile.  ...
  • Tracking Your Emails with UTM Tagging
    Sent emails, opens, and clicks are tracked automatically, but to be able to track how many people ended up buying a ticket through your email, the buttons, images and links should be UTM tagged. Made it to the design page? You are already halfway there On the right side of the design page, t...
  • Segments: Send Personalised and Tailored Email Campaigns
    This is a great way to send pre or post event information and announcements. To get the ticket buyers for the event you have in mind, first you need to find it on the platform. If this is for club members, VIPs, or anything the like, select that group, otherwise, the process is incredibly simple...
  • Deliverability: Make Sure Your Emails Don't Go to Spam
    Picture this:📩 You're sending an email campaign. You’ve crafted the perfect text, spent hours on a beautiful design, and you’ve sent multiple test emails to ensure the email is perfect ⭐️.But then, your email does not even make it to your customers’ inboxes 😰! Deliverability Deliverability r...
  • Update a Campaign Type
    If you want to make some changes to one or more campaign types you already built, here is the article you are looking for! If you want to know how to create a campaign type from scratch, please check this page.      Update the fields in Campaign Setup If you want to update one or more fields for...